UK Starting Business
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UK Starting Business

Using Business Locality to Gain Competitive Advantage

September 22nd, 2011 . by mark47

Having a defined locality from which a business operates can however be used to gain a competitive advantage. By appealing to customer’s loyalty based on their locality a small business can attract orders by focusing its marketing efforts within the designated area.

With the growth of larger businesses the ability of smaller local enterprises to compete effectively has diminished as bigger entities are able to undercut the prices, provide nationwide support and offer a more extensive range of good and services.

A potentially potent and free method of advertising within a specific locality is through word of mouth. Neighbours and communities frequently discuss and exchange comments on purchases made and commissions undertaken by businesses and will hold views on whether to recommend a supplier or to steer others away from that establishment.

As part of the business planning process, a sole trader, partnership or limited company can construe a specific local geographical area in which it wishes to concentrate.

Their resources, whether marketing, customer services or networking can then be applied so as to gain advantage and full benefit from the release of these resources.

There is a philosophy in business when viewing a particular industry which states that only a proportion of any particular market can ever be won; that no single business can cater for the needs of all customers.

In this vein, the local business need not attempt to compete with regional or national enterprises as if it was successful, it would simply be replacing income earned in one area with revenue gained in another.

The principles of competitive advantage therefore mandate that the local business should use its strongest advantage, i.e. its locality to achieve its share of the market.


Nominees and Company Formation

September 22nd, 2011 . by Karld

Although not a common as it was in previous years, nominees are still used in some company formation services as the original appointees during a new business incorporation.

Where nominees are used, they are then removed once the company formation process has been completed and the new director appointments and shareholder transfers are initiated.

This method of registering a company is largely extinct and should usually be avoided as it can present problems verifying the actual directors and ownership of the company.

It should be pointed out that the use of nominees to set-up the company is different from situations where it is envisaged that nominees will be a medium to long term feature of the new incorporated business; where the facility is used to protect the identity of the directors and shareholders.

It is far more common and practical to provide a company formation system where the actually directors and shareholders (and company secretary if required) are the initial appointees at the time of the business set-up.

Thus for example, when a bank account is required, the statutory filing history viewed by an account manager would not include any nominees and thus would avoid any confusion as to who currently owns and runs the company.

These types of problems were in fact widespread in the period where all company formations used the registration agents’ nominees for the incorporation and then made the necessary transfers.

Particularly where the company started business soon after it was set-up, it was sometimes the case that the transfers had not had sufficient time to be processed by Companies House and the company filing records displayed the nominee’s information and not that of the new appointees.

It is always preferred that a company keep its filing history clean and avoid any unnecessary entries which do not really service a purpose. To that end, it would be recommended that when viewing different company formation options that enquires should include questions concerning whether nominees are used for the initially company officers or whether the actual incumbents can be elected from the outset.

This rule not only applies to trading entities but also dormant companies where the use of nominees can be used sometimes to prevent the purchaser from gaining actual ownership. The company, under such circumstances, is usually only transferred upon payment of an additional fee.


Do I Need a Company Register?

September 22nd, 2011 . by GrahamF

The question of whether a company needs to keep a company register, or as it is also know, at set of statutory books and records is frequently asked by those setting up a company.

The law requires that every company maintain a set of statutory books and a company register is by far the commonest means of meeting this obligation. They are relatively simple to complete and store and most company registers are capable of housing the statutory transactions of for numerous years.

From a practical point of view, the requirement to maintain a set of company registers and statutory books is in most cases obsolete. The idea behind the legal obligations is that the public have a right to be able to inspect a company’s documents on demand.

In reality, only in exceptional circumstances would a request for an inspection of a company registers be made. Those usually occur when a commercially trading company is in the process of being purchased and as part of an Accountant’s due diligence work, the statutory books are audited.

Most other compulsions to view information about a UK company are usually satisfied by downloading statutory filing documents from Companies House for a nominal charge.

This is frequently more convenient than arranging an appointment at a company’ registered office or sail address and then not have the facility to take copies for future analysis.

Given that random requests to view a company’s register are rarely initiated, it could be concluded that it is unnecessary to obtain and keep a company statutory register. Whilst it might be tempting to follow this path it would plainly contravene the current laws as they stand and therefore would be ill-advised.

Company registers are relatively inexpensive and need not present a cumbersome task for the company secretary to maintain. If course it is always the preferred option to comply with the law and avoid any resultant fees levied thought non-compliance.


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